Building a Brand for a Re-built Golf Course

When Justin Timberlake and his family purchased an abandoned golf course property just north of Memphis, they didn't have to look far to find a marketing partner. In fact, they found three companies powered by brainwoo - Thompson&Company's branding and advertising, Thompson & Berry public relations and BottleRocket sports and entertainment marketing. These collective brands, led the creative work on name, logo, identity, advertising, scorecard, and other material for Mirimichi, as well as planned and executed the publicity efforts.

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